Once upon a time, television commercials, radio and newspaper ads were the mainstays of business marketing – but times have changed. Your customers are spending more and more of their time online; Netflix has taken over from commercial TV stations, Spotify has replaced radio and your customers are scrolling through Facebook or watching YouTube content, Therefore your marketing strategy should reflect this. TazTech will work with you to develop the digital marketing plan that’s right for your business.
Search engine optimisation (SEO) is I.T. geek-speak for increasing the online visibility of your business, by boosting your ranking in search engine results. By making carefully researched changes to your website content and design, we can make it more attractive to search engines and ensure it’s one of the first names a customer sees when they’re looking for a product or service related to your business.
Google is the new Yellow Pages, and AdWords is your shortcut to the top. An affordable advertising strategy that operates on a pay-per-click basis, AdWords is an essential part of online marketing for any business. TazTech can research and create stellar AdWords entries that will draw more customers to your website, get your phone ringing for appointments and help you grow your business.
Social media has a unique ability to capture and engage audiences, which is why businesses everywhere, from small owner-operators to large corporations, are implementing social campaigns to promote their products and services. TazTech can help you harness the power of social media, with targeted campaigns and strategies based on the latest trends and techniques.